"We have the best views, by miles." Why visit Haywood County? One of the best reasons is this view. Blue Ridge Parkway, which cuts through the county as it winds its way through North Carolina and up through Virginia, is considered one of the most scenic drives in the country. This piece shows that the beauty…
Read moreBe Your Competitor’s Customer
In my last blog post, I discussed being your own customer, and the eye-opening information it provides to marketing directors as they continuously evaluate their marketing efforts...
Read moreWhen Was The Last Time You Were Your Own Customer?
Working in Business Development, I am constantly visiting websites, or viewing online ads and print collateral, and it makes me wonder when the last time a marketing director stepped out of their...
Read moreIs That For Here, or To-Go? Tourism Marketing in a Mobile World
We stand in the middle of an ever-evolving digital revolution, my friends, and that revolution is being delivered via emerging mobile technologies, apps, smart phones, and tablets...
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